Life-eXperience Value Co-Creation

Interactional Creation of Value with a PIE X lens
ICFAI Journal of Managerial Economics

Manager as Consumer

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C. K. Prahalad, M.S. Krishnan. and Venkat Ramaswamy (2003). Manager as Consumer - The Essence of Agility. The ICFAI Journal of Managerial Economics. August. 1, 1.



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