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Editor's Note: Customer, Partner, or Both?

Coverage of Future of Competition book in Information Week 




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Tags: North America, media, practice

The Customer Economy

Roundtable at InformationWeek on the new role of the active consumer and the emergence of the customer economy.

Based on the article Consumer Centricity by C. K. Prahalad, Venkat Ramaswamy, and M. S. Krishnan.

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Tags: North America, media, spotlight, practice